BLACKHEART OATMEAL STOUT—My heart is pure, but I’ll still take the cash

My Fellow Inebriates,

Today was a historical day for this blog. Did my fellow inebriates see it when I whored the site out with sold a piece of anchor text a couple of weeks ago? Did you all go madly clicking? Goodness knows, but today a deposit was made in my PayPal account, putting Liquorstore Bear officially into the black. Booyah!

My parents were duly impressed and offered me a purple balloon. I said no, I couldn’t possibly handle the disappointment Miss V experienced yesterday when she let go of her own pink balloon in the playground. In disbelief she watched it slip from her hand and then erupted with the most horrific caterwauling ever heard in Langley. Poor V—it was hard not to feel sorry for her. It wasn’t just a balloon; it was “Ballooney” and she’d hand-picked it from a bunch at her cousin’s 4th birthday party. Ballooney sailed upwards indifferently until only Mum’s polarized lenses and my plastic eyes could place it—for V it had already vanished. For us a pink pinpoint remained for a few tantalizing moments longer, and then suddenly it was not there.balloon copy

Meanwhile V was yowling like a damaged cat. She wanted Ballooney back. She demanded Ballooney back. And if you’ve ever met V…well, all you can do is give her a hug and wait.

So when my parents offered me a balloon, I told them they could go f*ck themselves. I had enough emotional scars, thank you very much, without shepherding a damn balloon until its inevitable demise.

V had been pretty demanding in the wake of her loss, specifying extra Easter eggs as a palliative and who knows how many games of Beat Your Neighbors. So I figured I’d ask for a beer.

blackheart oatmeal stoutIt worked. BLACKHEART OATMEAL STOUT was duly poured, boasting 5.7% alcohol and pitch-black with creamy foam. Redolent of roasted malt and coffee grounds (not unpleasantly so), its initial impression is more of a pick-me-up than a relaxer. The coffee aroma is serious. Coupled with a distinctive oaty note, those espresso lashings suggest breakfast—which dovetails pretty well with my general agenda for LBHQ. Surely such a coffee-like brew is appropriate first thing in the morning….

The first sip packs an espresso wallop. Yum, if you like coffee, blech if you don’t. I love coffee, but only if there are absolutely no other beverages available. As you drink BLACKHEART you get sweet malt and cocoa along with that coffee plus a nutty finish. The mouthfeel is substantial without being chewy, and the carbonation is pretty punchy for the genre.

Don’t get the impression BLACKHEART OATMEAL STOUT is a one-note beer. There’s plenty to enjoy—even mild metallic hints if you’re given to those. They remind you that you can pound this sucker if you feel like it, or you can “session it” so you don’t get too hosed.

With the remaining $35 from the LBHQ earnings pile, I might consider buying BLACKHEART again. Then again, there’s a universe of booze out there to be sampled, so maybe not—at least not right away. In the meantime, I’m not proud—consider Liquorstore Bear at your service if you have any anchor text you’d like to place. 😉

Monetize that!

I need more liquor, my fellow inebriates, and I’m hoping my parents will buy it if I justify my existence with numbers.

By numbers I mean income and/or booze freebies. When I told them back in October that by summer we’d be awash in hooch and naming our price for coveted advertising spots, they didn’t even bother snickering. Their question was: “If we give you a blog, will you stop bothering everybody?”

So they did give me a blog, and I didn’t stop being a nuisance. Every day I recruit them for their opposable thumbs, in exchange for which they disparage my ideas. My dad gets mad at the photos I post of our messy house, and my mum ditches me the minute paid freelance work comes in.

OMG! Maybe we should monetize.

I wish I could post from the future telling you about our fabulous success at monetizing, the influx of booze samples with which we can barely keep up, and the bling weighing down my floppy little bear physique. Sadly, our present-day reality is very dry. Can’t it even be done? Do blogs really make money?

According to Income Diary, Problogger makes $40,000 a month, which is a lot of freaking gin. Darren Rowse started the blog in 2004, diving right into topics such as product branding, SEO, and pay-per-click advertising.

I worry, when I visit Problogger, that Rowse is doing a lot more work than I’d like to do. His site has a lot of focus, and it contains useful information. Moreover, I suspect he’s written his posts while sober.

All of which is highly intimidating.

In addition to Rowse, who I’m sure is earning good money, there are dozens of other bloggers blogging about blogging who claim to be making money but might just be getting a bit of pocket money—and to get it they probably started by saying they were earning money, and kept on the fake-it-till-you-make-it path until a trickle started, even while they were bursting forth with monetizing wisdom. What do you humans think?

I don’t know what to think. My brain cells can’t handle it—either one of them.

Who has time to study when there are images like this for the brain to process?

Now you might say, quite rightly, that I should just read these informative blogs that often outline in careful detail how to build successful income streams from blogging.

But these sites lack a certain sordidness that would otherwise draw me in. They don’t have features about cannibalism, zombies, or eating roadkill. They just have relevant information, the devoted study of which wouldn’t leave me any time to play Wrestler Unstoppable or look at the People of Walmart.

So I’m throwing down a challenge to all those bloggers in my inbox telling me they’re getting rich. I DON’T BELIEVE YOU MAKE MONEY! I DON’T UNDERSTAND HOW IT’S DONE! IF YOU TRULY MAKE SOME DECENT COIN, PROVE IT BY HELPING ME—AN IDIOT BEAR—MAKE MONEY.


Yes, friends, this is a throwdown. Send me your links to anyone you know out there GETTING RICH BLOGGING, MAKING MONEY WHILE THEY SLEEP, or ENJOYING FINANCIAL FREEDOM. I will CHALLENGE them personally to help me GROW MY BUSINESS so that I too can bask in COMFORT AND SECURITY and finally, finally have a decent bar.

And for anyone out there BLOGGING FOR PROFIT, a brief survey:

    • Are you making money blogging?
    • Is money more important than fame?
    • Is money more important than altruism?
    • Do you prefer gin or vodka in your martini?

And for you, GIANT INTERNET MONEYMAKERS who take the challenge!…

    • I will share your links with my small and often justifiably perplexed following.
    • I will recommend excellent cocktails.
    • I will accompany these recommendations with random, specious and occasionally offensive factoids enhanced by the most amateur, slapdash photography ever produced.

You will learn:

For any blogger who’s wondered, “Is there more to this?” now’s the chance to engage with BLOG GENIUSES who EARN WHILE THEY SLEEP. Let’s start bothering them. If they can make themselves rich, they can make US rich! And if they DON’T WANT TO DO THAT, then maybe they’re not getting rich at all. Let’s challenge those successful bloggers to this THROWDOWN. It’s a CAGE MATCH, people!




Share this RIGHT NOW by clicking Stumble, Twitter, or any of those little buttons (I don’t know what the hell most of them are). We’ll launch this plea into the blogosphere—the PLEA FOR SUCCESSFUL BLOGGERS TO HELP US ALL GET RICH!!

Now, you may be worried—will this make you a target for SPAM and things you don’t want? NO! You won’t get SPAM. But you won’t get anything helpful either. You won’t learn the following, for instance:

    • How to optimize your web site
    • How to urge your visitors into the conversion funnel
    • How to set up multiple streams of income using your blog as a magnet for business
    • How to make money while you snooze!

Hitting the share buttons won’t teach you any of these things BECAUSE I DON’T KNOW ANYTHING ABOUT THEM, PEOPLE. That’s why I need BLOG MASTERS to help! And chances are you do too. So let’s share this message. Click it, share it, send it like a sacrilegious little prayer into the blogosphere and get our traffic up. Because if we can get savvy, Internet GURUS to help us, we can ALL roll around naked in money, festoon ourselves with chainlink gold, or pour vodka all over ourselves—or whatever the hell else we want to do.

So why would these Internet SAGES want to help us? I DON’T KNOW! I HAVEN’T THOUGHT THAT FAR! If you can think of a reason, let me know, and leave a comment about WHY you blog.

Monetize this!

My Fellow Inebriates,

One of the best things about being a bear is that I don’t have to get a job. There’s probably nothing more stressful in the modern world than figuring out how to fit into the workforce. If you don’t find a niche, you flagellate yourself for being broke and unproductive, even if your kick-ass Bejeweled scores buoy your self-esteem somewhat. If somebody does hire you, you go into ass-kissing mode, trying to keep that precious money drip going, even as you turn into a robot.

So I really enjoy being an unemployable bear.

But it’s not perfect. My parents don’t purchase nearly enough alcohol, which suggests the need for an income uptick.

Monetize that!

I mentioned this to my mum, who shooed me away because the gems were mega-exploding and she needed to concentrate. Telling her we have a vodka emergency is like pissing in the wind. And my dad doesn’t even believe such a crisis is real.

When I pestered my mum (her word), she suggested I stop using my site to pine for alcohol and make some effort to monetize it. Seriously!

This sounded a bit too close to “work” for my tastes, but she pointed to the string of emails about “growing your blog” (which, hypocritically, she had subscribed to despite huge reservations about the misuse of the intransitive word “grow”). She said perhaps I should check out my stats a bit and take some interest in that stuff.

"There are lies, damned lies and statistics." - Mark Twain

I said I do look at my stats—that’s how I know someone googled “shit bear gay” and found me this morning. I said I planned to address that very subject, but I needed to clear my head with some shooters first. Then I needed to look at the People of Walmart. Then it would be naptime.

I need cachaca.

But she barred me from the computer. She was busy reading Tentblogger, Copyblogger and Problogger, not to mention some Canada Customs information that might explain why my Cachaca hasn’t arrived via UPS yet.

Sigh. Do you guys pay attention to this monetizing stuff?