A toast to intelligence

My Fellow Inebriates,

It’s a truism that the closer you live to a Walmart, the bigger your chances of running into whackjobs, or even turning into one yourself. There’s nothing I personally need from Walmart, but my parents sometimes go there because—you guessed it—it’s really nearby.

It’s hard not to look at people like this and wonder if they wrote that Letter to the Editor in my local rag asserting that buses convey disease along with people, and that we are being “misled with ideology to buy into the global warming and climate change doctrine to convince us that in order to save the planet, public transit is necessary and we should give up our independent freedom wheels.” Whoa!

I bet it was this guy!

Or maybe this guy here!

Because, OMG, this is some weirdo thinking.

Source: National Geographic

Perhaps I should back up a bit. I do have a bit of a bias here, because I don’t drive. I’m only seven inches tall, and I’m always gooned. And then there’s the fact that I’m a bear, and the authorities don’t issue bears licenses. But the way I see it, if nobody drove, we could all be gooned all day.

As utopic as that sounds, I have to break it to Roland, the nutbar writer of the letter mentioned, that there’s pretty much full scientific consensus on global warming. And despite the gabblings of a few very vocal deniers, educated authorities assert with graphic evidence that we are losing ice, the sea level is rising, and that this whole thing is anthropogenic. Anthropogenic, people! That means: caused by people like f#cktard Roland, driving his hermetically sealed Dodge around Langley, visiting Walmart with his thong hanging out.

Let’s raise a toast to intelligence.

SMIRNOFF Vodka

My recent adventure with my good friend Glen Bear and a mickey of POLAR ICE vodka was certainly a good time. Enormous Glen, who could probably take down a baby walrus, totally lost control in our house and caused a lot of damage. So I thought I’d include him in my next vodka tasting because it was so much fun.

Next on my list: SMIRNOFF vodka, a new-world product based on an old-world recipe. A readily available and affordable vodka.

But first I needed to Glen-proof the house. You see, my parents had told us they don’t want to go to JYSK to replace things that we wreak while inebriated. They just want our house to stay peaceful and keep standing. They really didn’t want Glen involved. To be honest, they didn’t want me sampling vodka either, but I told them I was going to get famous as a vodka reviewer and make them rich. I said I was going to be a Useful Animal and monetize my website by featuring thoughtful reviews that people would seek out.

They countered that I might do better to peddle my ass downtown.

I countered that I do not even have a working anus.

And so I was allowed to have a vodka tasting, as long as I kept it civilized and avoided breakage. They urged me not to include Glen Bear, but I really like him, so I promised we’d be careful. But you know how polar bears are.

Actually, polar bears are in deep trouble. Two-thirds of them are expected to disappear by 2050 due to habitat loss caused by global warming. They are officially a Threatened Species under the Endangered Species Act.

I wasn’t sure if this was a reason to give Glen vodka or not, but the SMIRNOFF bottle was sticking innocently out of its paper bag, calling to us. It was the one with the red label, the bottom-shelf variety that’s ubiquitous at bars and restaurants.

So how does it taste?

The first sip is inoffensive and almost flavorless but is followed by an acrid, saliva-evaporating throat-burn. It demands a mixer, so we get ourselves some Tang. I look at Glen and think about his habitat getting inexorably warmer. A bear like Glen just wouldn’t know what to do about the ice floes receding, and vodka can’t help.

We continue to drink and find ourselves accepting SMIRNOFF’S bitter notes, almost savoring them now that we’ve lowered our expectations. It does taste fine with Tang, and in a pinch you could use Mountain Dew or lemonade—anything with a sweet tartness to offset the bitterness. I wouldn’t do a greyhound, though.

SMIRNOFF has been pretty intuitive about the flavors it needs to mask, producing a full line of flavors that include citrus, blueberry, black cherry and who the hell knows how many others. The SMIRNOFF people know what they’re doing; they know their vodka isn’t top-tier, so they’ve made it pocketbook- and user-friendly. They’ve also tapped into the marketing genius of variety whereby competition can be harnessed within their own brand. When I think of this principle I think fondly of Malcolm Gladwell’s talk on marketing. I like his hair so much; it is at least as undisciplined as my fur.

So, what kind of shape is our house in?

Well, it looks like a freaking bomb hit it, but that’s because my mum is too busy doing my typing to clean properly. She has to; my paws are more like little nubs than hands, and I don’t have any patience. I just want to be famous, one drink at a time. Oh, yeah, and my mum is lazy.

And how is Glen doing?

Glen lumbered off after one or two cocktails. He wasn’t too excited about SMIRNOFF, but worse still, he’d had no idea about polar bears being threatened, and he was totally freaked out when I told him. I said the two of us should do something for polar bears, like send them money or tell people about global warming. A big guy like Glen Bear, who can pack an Arctic seal under one arm while yanking at a helicopter pontoon, shouldn’t be lying around cowering and retching up orange-tinted SMIRNOFF. We should be parlaying our web infamy into charitable activities.

So we’ll start by encouraging our readers to click on the World Wildlife Fund widget on the right. It’s one small action to show we care about the environment. Go ahead—do it! And then grab yourself some Tang and SMIRNOFF.